Parents experience the transparency process of nutritional product information for children
The event allows parents to experience the quality verification process and track nutritional product origins via QR codes.
On the morning of September 12, the event "A Pioneer Mother's Journey to Verify Quality" took place at Giga Mall (Ho Chi Minh City), attracting significant attention from the parent community. The program was designed to help parents better understand the research process, quality control, and raw material sourcing of nutritional products before deciding to choose them for their children.
Through 7 experiential points, families were immersed in the world of Nestlé, from its 155-year history of scientific research to simulated laboratory models. At the "Journey from Swiss Pastures to Parents' Arms" zone, participants directly observed the transformation process from raw materials to final products. Ms. Nguyen Thi Hong Nhung, a parent attending the event, shared: "I have a better understanding of the strict control steps taken before the product reaches the user, which makes me feel more secure when considering ingredients and origins."
A highlight of the program is the QR code scanning technology directly on the packaging of NAN INFINIPRO A2 Stage 3. This allows parents to proactively look up and cross-reference origin information instead of relying solely on traditional introductions. Ms. Le Thi Huynh Mai, a detail-oriented consumer, highly appreciated that the transparent disclosure of information helps families be more confident in making choices that fit their children's nutritional needs.
The event organizers emphasized that this activity aims to bring professional knowledge regarding nutrition and production standards closer to consumers. The application of QR codes is a step forward in helping users check information directly on their phones, ensuring product authenticity.
