Strengthening the Dissemination of Official Nutritional Knowledge on Digital Platforms
Leveraging digital platforms to disseminate scientific nutritional knowledge, helping the community filter information and build healthy eating habits amidst the rise of misinformation.
In Vietnam, DataReportal statistics indicate that by the end of 2025, approximately 85.6 million people use the Internet, accounting for 84.2% of the population, alongside 79 million social media users. These figures establish digital platforms as a vital channel for disseminating health and nutritional knowledge to the community.
A significant opportunity to bring nutritional knowledge to the public
The application of infographics, as seen in the Health and Life Newspaper, helps transform complex medical data into intuitive, easily understandable imagery. Nutrition plays a foundational role in preventing non-communicable diseases such as diabetes, cardiovascular disease, and stroke. However, technical terminology often hinders public access to information. Diverse digital content formats like videos, podcasts, and Q&A sessions are effectively bridging this gap.
The expansion of the digital environment has also led to an 'infodemic'—an overload of information, including misleading content. This complicates the filtering of accurate information, leading to unscientific consumer behaviors such as believing in 'detox' diets or 'miracle cure' foods. Knowledge dissemination requires high authenticity and language based on scientific evidence rather than subjective assertions.
From nutritional communication to improved health literacy
The provision of scientific menus, such as those featured in the National Institute of Nutrition's application, enables users to easily look up nutritional values. Experts must focus on addressing real-world public queries while guiding users on how to verify information sources. Initiatives like the 'Vietnam Community Nutrition Day' organized by the Health and Life Newspaper (Ministry of Health) have demonstrated the effectiveness of spreading healthy lifestyles.
Disseminating knowledge on digital platforms helps citizens not only understand 'what to eat' but also 'why' to eat that way, establishing a solid foundation for building sustainable dietary habits.
